What is SEO, Definition and Benefits of SEO to Marketing


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What is SEO, Definition and Benefits of SEO

What is SEO, Definition and Benefits of SEO to Marketing. Search Engine Optimization or Search Engine Optimization (SEO) is a process for influencing the level. Many of us ask questions about the meaning of SEO itself, especially for bloggers, well in this post, while we are learning together about what SEO is? Here I will describe a little about SEO as I have learned so far as an SEO Expert. There are several things that I will discuss in my post this time, namely about Understanding SEO itself and the benefits of SEO.

The interpretation of SEO and the definition of SEO

Search Engine Optimization or Search Engine Optimization (SEO) is a process for influencing the level of visibility of a website or a website page on natural search results or organic searches from a search engine or search engine.

The term Search Engine Optimization or Search Engine Optimization is

A method for optimizing the value of a website’s page rank so that it appears in search rankings on Google and many guests from Google’s Search Engine. SEO is tried through a systematic process such as analysis, implementation, reports that mean implementing SEO methods that are included in the type of Blackhat SEO / Whitehat SEO / Greyhat SEO. Each method has advantages and disadvantages when we run it. A kind of Blackhat SEO that carries out risky actions with the aim of pushing the ranking of a website on Search Engine searches. Whitehat SEO describes natural and relevant actions to increase the ranking of a web on the first page of Google or Bing.

The benefits of SEO are

SEO methods actually share a lot of positive consequences for the owners of the web or the web. As a result itself depends on the purpose of the web itself, such as the example of the affiliate web coupled with the SEO method to want to increase sales of affiliate products. There is also an online selling web combined with SEO until tourists increase, the same as sales will continue to increase and consumers will continue to return to your website. Not only that you can look at the web news or guide data, tricks, guidance if added with SEO so that web tourists want to be more targeted and the web continues to increase visitors’ activities.

Here are other benefits if SEO is combined with web or web:

  1. Bring Potential Traffic to the Website
  2. Increase Business Brand Awareness
  3. Protect Existence in the Business
  4. Indirectly increase your income like a publisher
  5. Business Will Continue to Grow
  6. Increase Transaction Opportunities

Actually there are many more benefits that we can get from SEO, for more details we can practice directly to the web or our website each.

Terms in the World of SEO – SEO or Search Engine Optimization, is the selection of keywords or words that are directly related to the web or web that you have, this optimization of words to make it easier to match search words that people often enter through the input field in search engines with the word searches that we have prepared so that the web or web that we have can be found by searching for something that is desired by people.

Terms in the World of SEO.

Part of the term SEO that we must understand is:

Link Popularity is

Popularity of a website / web in the eyes of a Search Engine that depends on the quality and quantity of links to the web, Friend and from your web. Efficacy in SEO: Keep on becoming a big link popularity, keep on becoming a big ranking buddy.

Mirror is

A website / blog or a park that is almost identical alias. Mirrors are usually used to target different keywords. Benefits in SEO: Using a mirror illustrates violations of Terms of Services in most Search Engines, if it is constantly tried until the web is about to be banned

META Tags are

Collection of meta in which there are Meta Description, Meta Keywords, and Title. This Meta tag is in the head section. In fact, if you complete the meta tag completely to its roots, there are close to 50-60 types of tags that are used in a website, but the most basic are the 3 tags that I mentioned above.

The purpose of the Meta Tag

META Tags provide bonus data to overwrite a Park Website. Tags that are very influential in the Search Engine are keyword tags as well as tag description, Benefits in SEO: Use of these tags in a website is so that your web is listed on the Search Engine.

Natural Links Is

A link that points to a Web made by a person because the Web is useful / good and decides to link to the web. Efficacy in SEO: This type of link is very good in link popularity, because it means the web that is linked is appropriate and has quality data sources. To increase the chances of getting natural links, make sure your web has more quality content.

Off-Page Factors / Elements is

It is an element that is not located in the direct control of a web developer and influences in ensuring the Search Engine ranking. Efficacy in SEO: Search engines continue to be dependent on these elements when ensuring ranking because they are immune from spamming and abuse.

On-Page Factors / Elements Is

Elements that are located directly in the control of something web developers and influence in ensuring Search Engine ranking. SEO benefits: These elements tend to lead to spamming keywords and such that Search Engines do not “view” these elements as off-page elements when ensuring ranking.

Examples: META tags, page text, title tag text, site link structure

OutBound Link is

Links in a web that point to another web

Efficacy in SEO: Does not affect link popularity, but be careful not to link to the web that allows the web to be banned. One-way Links Is a link to something unrequited web.

Benefits in SEO: This link is great for building link popularity.

Page Rank (PR) Is

Measuring the popularity of Google’s links for a web. Continuing to become a big PR, it continues to grow in link popularity.

Efficacy in SEO: Google claims if PR (Page Rank) function means in special SEO on Google.

Query Is

Search for a word or designation in the Search Engine.

Efficacy in SEO: there are those who say if queries can be used for material to manipulate information.

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